What if policy uncertainty was no longer part of your GCC or cloud strategy?
Budget 2026 quietly removes three friction points:
✔️ Classification ambiguity
✔️ Approval unpredictability
✔️ Long-term tax risk
The result? India positioning itself as a globally competitive, policy-stable hub for GCCs and cloud services.
We’re break down what leaders need to know.
topics
- Advisory Market Lens
- AI
- Benchmarking
- BOT
- COLA
- Contract HealthCheck
- Cost & Run Optimization
- Digital Workplace Services
- F&A
- Field Services
- GCC
- GenAI
- Governance
- Healthcare
- HEX Index
- HRO
- L&D Advisory
- Managed Services
- Network
- Outcome based Pricing
- Outsourcing
- Perspectives
- Pricing Models
- Procurement
- RFP
- Security
- Service Desk
- Service Levels
- WAN
AI has officially moved into its own pricing tier and HEX Index® data makes it clear why.
Our analysis shows AI skills are no longer bundled with traditional or niche IT capabilities. From NLP to MLOps, AI now commands a distinct premium due to its direct linkage to revenue, efficiency, and decision automation.
HEX Index® continues to track how skill economics are reshaping modern pricing models—and AI sits firmly at the top.

Source: LinkedIn
January 12, 2026 was an extinction-level event for Enterprise Software. Software is being disintermediated by the very AI tools it helped create.
The launch of Claude Cowork, built 80%+ (some say 100%, but that’s eyewash) using Anthropic’s Claude Code in a 10-day sprint, didn’t just shock the market, it confirmed what investors had begun pricing in. (My own legacy software stock portfolio is down ~30% in just two trading cycles since.)
When AI agents can build software autonomously, run workflows, and execute processes end-to-end, the VALUE EQUATION FLIPS IMMEDIATELY. If the marginal corporate dollar flows directly to AI instead of software licenses or labor, capital markets follow the same logic.
That’s why we’re seeing the unprecedented inversion: Investors are paying premium multiples for chips, traditionally considered asset-heavy, cyclical, supply-chain-exposed businesses, OVER software once prized for sticky, high-margin recurring revenue. That’s NOT noise, it’s a signal of the end to come for legacy software and software development service providers will see a significant runoff too. This 10-day sprint also signals roughly 70–90% REDUCTION in traditional human coding man-hours. If that’s not a Tsunami of revenue depletion for global software providers and Indian legacy providers, then nothing is.
In an Agentic AI world, enterprise software moats are thinner, UI/UX is redundant, switching costs weaker, and differentiation harder to defend. The winners won’t be the loudest SaaS brands of the past. They’ll be the ones embedded in AI-native workflows, outcomes, and economics. Remaining outfits? Well, they won’t remain as they’re about to learn what “recurring” really means when the stack gets rewritten.
“Behind your tunnel vision, reality fades like shadows into the night.” Ring a (division) bell?
Blind RFPs were built for a different era when IT, BPO, and captive models were new, terminology was fuzzy, and target baselines didn’t exist.
For mature sourcing decisions, forcing every need through a blind RFP produces predictable tripe:
✔ Comparable responses
✖ Differentiated thinking
✖ Context-aware solutions
True sourcing maturity is knowing WHEN NOT TO to default to traditional RFP motions.

Most of HEX’s 2025 Managed Services engagements focused on Asset Monetization, from incumbency re-solutioning / re-platforming to contract recasting spanning hardware, software, services, and data assets and AIOps.
If your assets aren’t paying their way, it’s time to RETHINK how you manage them.
For more playbooks and perspectives, see:
https://hexadvisory.com/blog/category/perspectives
GCC is not a standalone utopia.
It’s the coming together of people, process, and governance — tethered in a clear operating model. And without change management, even the best-architected GCC will crumble from within.
Here’s what we see in failed setups:
→ Competitors gain ground while you’re stuck in internal debates
→ Talent resists, then exits
→ Operations stutter and CXOs scramble
→ Stakeholders lose faith — and funding follows
→ Institutional knowledge evaporates
→ Brand takes hits that PR can’t fix
Reality vs. Rhetoric gap is HUGE in this space.
If you think trends, webinars, and research reports will prepare your enterprise for GCC transformation — you’re wrong. Change management is the new cost of entry.
HEX Advisory Group specializes in hands-on GCC execution with referenceable CXO clients, senior sourcing practitioners like Alison Armstrong, MSM MIS who helped us put together this POV from her experience from her client engagements over the years.

Source: LinkedIn
GCCs obsess over people, skills, and operating leverage.
CIOs obsess over platforms, automation, and stability.
Neither is wrong. But value creation accelerates only when both priorities are stitched into a single execution fabric. That’s where enterprises find predictability, scalability, and smarter investment decisions.
This is the new sweet spot: people-first engines powering technology-first mandates.

Source: LinkedIn
Thrilled to join forces with MOAR Advisory on this insightful episode of OneMOARTake!
Our CEO & Managing Partner, Sarthak Brahma, sits down with Mohith Mohan to unpack what it truly takes to build a world-class Global Capability Center (GCC) — one that thrives amid AI-driven disruption and constant change.
From early-stage leadership lessons to scaling strategies and the evolving role of AI in enterprise operations, this episode is a must-watch for global business leaders.
Catch the full conversation here:
Source: LinkedIn
Kicking off our new series on BPO deal trends.
First up: F&A pricing models, where everyone talks “outcomes,” but deals still scream “inputs.”

More insights dropping every week, stay tuned.
Source: LinkedIn
Cost efficiency is table stakes.
Outcome efficiency is competitive advantage.
When trust deepens, pricing shifts — from counting hours to counting impact delivered.

Source: LinkedIn
Presenting Part 6 of our series — “Executive Cheat Sheet on T&Cs” — your no-fluff guide to Contracting 101. We break down dense terms and conditions into what they actually mean, why they matter, and how they impact your IT and BPO deals.

Source: LinkedIn
The rise of GCC-as-a-Service marks a shift from displacement to strategic evolution, where Indian IT firms co-create success with global enterprises.
Source: LinkedIn
The old math of pricing doesn’t add up anymore.
Today, value isn’t about hours billed, it’s about outcomes delivered.
Is your enterprise still paying for effort, or for impact?
Source: LinkedIn
As metro primes get saturated, value shifts to the periphery.
Mid-size and PE-backed firms are realizing that India’s emerging cities offer not just cost efficiency but a strategic advantage.
Source: LinkedIn
Tech isn’t just a vendor expense anymore. It’s a core muscle. Smart enterprises aren’t debating outsourced vs in-house. They’re asking what to own and where to build.
Enterprises are reshaping their IT portfolio strategies by complementing third-party contracts with Global Capability Centers (GCCs).
A strong vendor relationship should provide the flexibility to carve out GCCs on enterprise-defined terms, backed by:
- Rebadging at scale
- Right-to-hire leverage
- Modular termination options
- Knowledge transfer guardrails
Source: LinkedIn
The new H1B policy, the HIRE Act, nationalistic geopolitics, and AI-driven disruption are colliding to redraw the Global Sourcing map. Tectonic shifts like these often spawn ecosystems that profit from fear and rhetoric.
HEX Advisory Group shares what’s truly happening and it’s impact in a 2-page Boardroom Brief—fact-based, first-hand client advisory intelligence on the New Global Sourcing Order.
SYNOPSIS: The race for Technology & Talent sovereignty is on. Over the next 3–5 years, the Global Talent Migration map will be redrawn. Will the US-India IT and GCC axis crack faster than naivete leads us to believe?
Source: LinkedIn
From disruption to growth, GCCs are rewriting the outsourcing playbook with two new centers born in India every week.
At HEX, we’ve been on the frontlines, helping enterprises design GCCs that deliver beyond cost advantage.
Source: LinkedIn
Hype fades. Reality delivers. Stay tuned to HEX Perspectives that keep enterprises grounded in results, not buzzwords.
Source: LinkedIn
When a major airline went shopping for a next-gen Service Desk or “Smart Desk”, most vendors pitched GenAI as a wrapper. Only one showed how it would actually transform service delivery. That clarity turned a bid into a win.
Source: LinkedIn
You can’t outfly inflation, tariffs, or union strikes.
But you can outsmart them.
Efficiency isn’t a buzzword, it’s the survival kit your margins are begging for.
At HEX, we help airlines and logistics leaders smooth the turbulence with efficiency-led strategies that keep margins flying high.
Source: LinkedIn
Tier-2 cities, mid-market playmakers, and a surging R&D presence… The GCC map is being redrawn in real-time.
Discover the patterns that matter inside the HEX GCC Database because foresight is strategy.
Let’s explore the possibilities together: https://hexadvisory.com/contact/#mail
Source: LinkedIn
Think your SAM tool covers all the roads? Think again. Time to upgrade your Managed Service Provider into a Managed Service Integrator and master the full map!
Ready to navigate smarter? Let’s talk: https://hexadvisory.com/contact/#mail
Source: LinkedIn
Tired of linear pricing that punishes scale? HEX can help you align your costs with productivity gains, not ticket volume.
Presenting Part 4 of our series “Executive Cheat Sheet on T&Cs”, your no-fluff guide to Contracting 101. We break down dense terms and conditions into what they actually mean, why they matter, and how they impact your IT and BPO deals.
This week’s focus: Benchmarking
Source: LinkedIn
-
Categories
- Advisory Market Lens
- AI
- Benchmarking
- BOT
- COLA
- Contract HealthCheck
- Cost & Run Optimization
- Digital Workplace Services
- F&A
- Field Services
- GCC
- GenAI
- Governance
- Healthcare
- HEX Index
- HRO
- L&D Advisory
- Managed Services
- Network
- Outcome based Pricing
- Outsourcing
- Perspectives
- Pricing Models
- Procurement
- RFP
- Security
- Service Desk
- Service Levels
- WAN
What if policy uncertainty was no longer part of your GCC or cloud strategy?
Budget 2026 quietly removes three friction points:
✔️ Classification ambiguity
✔️ Approval unpredictability
✔️ Long-term tax risk
The result? India positioning itself as a globally competitive, policy-stable hub for GCCs and cloud services.
We’re break down what leaders need to know.
AI has officially moved into its own pricing tier and HEX Index® data makes it clear why.
Our analysis shows AI skills are no longer bundled with traditional or niche IT capabilities. From NLP to MLOps, AI now commands a distinct premium due to its direct linkage to revenue, efficiency, and decision automation.
HEX Index® continues to track how skill economics are reshaping modern pricing models—and AI sits firmly at the top.

Source: LinkedIn
January 12, 2026 was an extinction-level event for Enterprise Software. Software is being disintermediated by the very AI tools it helped create.
The launch of Claude Cowork, built 80%+ (some say 100%, but that’s eyewash) using Anthropic’s Claude Code in a 10-day sprint, didn’t just shock the market, it confirmed what investors had begun pricing in. (My own legacy software stock portfolio is down ~30% in just two trading cycles since.)
When AI agents can build software autonomously, run workflows, and execute processes end-to-end, the VALUE EQUATION FLIPS IMMEDIATELY. If the marginal corporate dollar flows directly to AI instead of software licenses or labor, capital markets follow the same logic.
That’s why we’re seeing the unprecedented inversion: Investors are paying premium multiples for chips, traditionally considered asset-heavy, cyclical, supply-chain-exposed businesses, OVER software once prized for sticky, high-margin recurring revenue. That’s NOT noise, it’s a signal of the end to come for legacy software and software development service providers will see a significant runoff too. This 10-day sprint also signals roughly 70–90% REDUCTION in traditional human coding man-hours. If that’s not a Tsunami of revenue depletion for global software providers and Indian legacy providers, then nothing is.
In an Agentic AI world, enterprise software moats are thinner, UI/UX is redundant, switching costs weaker, and differentiation harder to defend. The winners won’t be the loudest SaaS brands of the past. They’ll be the ones embedded in AI-native workflows, outcomes, and economics. Remaining outfits? Well, they won’t remain as they’re about to learn what “recurring” really means when the stack gets rewritten.
“Behind your tunnel vision, reality fades like shadows into the night.” Ring a (division) bell?
Blind RFPs were built for a different era when IT, BPO, and captive models were new, terminology was fuzzy, and target baselines didn’t exist.
For mature sourcing decisions, forcing every need through a blind RFP produces predictable tripe:
✔ Comparable responses
✖ Differentiated thinking
✖ Context-aware solutions
True sourcing maturity is knowing WHEN NOT TO to default to traditional RFP motions.

Most of HEX’s 2025 Managed Services engagements focused on Asset Monetization, from incumbency re-solutioning / re-platforming to contract recasting spanning hardware, software, services, and data assets and AIOps.
If your assets aren’t paying their way, it’s time to RETHINK how you manage them.
For more playbooks and perspectives, see:
https://hexadvisory.com/blog/category/perspectives
GCC is not a standalone utopia.
It’s the coming together of people, process, and governance — tethered in a clear operating model. And without change management, even the best-architected GCC will crumble from within.
Here’s what we see in failed setups:
→ Competitors gain ground while you’re stuck in internal debates
→ Talent resists, then exits
→ Operations stutter and CXOs scramble
→ Stakeholders lose faith — and funding follows
→ Institutional knowledge evaporates
→ Brand takes hits that PR can’t fix
Reality vs. Rhetoric gap is HUGE in this space.
If you think trends, webinars, and research reports will prepare your enterprise for GCC transformation — you’re wrong. Change management is the new cost of entry.
HEX Advisory Group specializes in hands-on GCC execution with referenceable CXO clients, senior sourcing practitioners like Alison Armstrong, MSM MIS who helped us put together this POV from her experience from her client engagements over the years.

Source: LinkedIn
GCCs obsess over people, skills, and operating leverage.
CIOs obsess over platforms, automation, and stability.
Neither is wrong. But value creation accelerates only when both priorities are stitched into a single execution fabric. That’s where enterprises find predictability, scalability, and smarter investment decisions.
This is the new sweet spot: people-first engines powering technology-first mandates.

Source: LinkedIn
Thrilled to join forces with MOAR Advisory on this insightful episode of OneMOARTake!
Our CEO & Managing Partner, Sarthak Brahma, sits down with Mohith Mohan to unpack what it truly takes to build a world-class Global Capability Center (GCC) — one that thrives amid AI-driven disruption and constant change.
From early-stage leadership lessons to scaling strategies and the evolving role of AI in enterprise operations, this episode is a must-watch for global business leaders.
Catch the full conversation here:
Source: LinkedIn
Kicking off our new series on BPO deal trends.
First up: F&A pricing models, where everyone talks “outcomes,” but deals still scream “inputs.”

More insights dropping every week, stay tuned.
Source: LinkedIn
Cost efficiency is table stakes.
Outcome efficiency is competitive advantage.
When trust deepens, pricing shifts — from counting hours to counting impact delivered.

Source: LinkedIn











